What is social proof, why does it matter, and importantly, how can we get it?Let’s dive in! 🤿 What’s the definition of social proof? Social proof is a psychological phenomenon that occurs when people conform to the actions of others in order to feel like...
Everyday there are new articles talking about the benefits of being ‘customer centric’ in how you run and operate your business. But what does being customer centric actually mean? Why is it important? And finally, what are some ways you can start to implement it?...
Customer testimonials provide potential customers with insight into how well the product or service works. This is a great way for potential customer to increase their confidence before they buy – but only if the testimonial is positive.  While not all...
Have you been asked to provide a customer testimonial but don’t know what to say? No problem! We’ve gone to the effort of compiling the best real examples of customer testimonials from across the internet to give you some inspiration for your next customer testimonial...
When you write great questions for reviews and testimonials, you are able to get more detailed and specific feedback from your customers. This feedback can be used to improve your products or services, and it can also help you understand what your customers like and...
