How Testimonials Can Improve Your Website’s Performance

Testimonials can be a great way to capture potential customer’s attention, build brand trust, and improve your website’s performance. With powerful user stories, testimonials can provide valuable insight into the actual effectiveness of your products or services. But...

How to Collect and Share Customer Testimonials on Your Website

Everything you need to know about how to collect and share customer testimonials on your website (and even some stuff you don’t!) In this article we’ll cover all the basics of how to collect and share customer testimonials on your website, some common...

Do customer reviews drive purchase decisions?

The short answer is yes! Customer reviews definitely drive purchase decisions 🔥🔥.  But first, a definition.  What is a customer review?  A customer review is a written or spoken statement that provides first-hand evidence of a customer’s...